Canon PowerShot SX720 HS: 40x zoom pocket
The Canon PowerShot SX720 HS is a compact zoom from unsuspecting into a very thin body. This requires some compromises.
Canon announced, together with the new EOS mid-range, also a compact that is likely to pass (unjustly) overlooked. This is the Canon PowerShot SX720 HS, a pocket model equipped with a 40x zoom that nothing less, equivalent to 24-960 mm f/3.3-6.9.
This is not a record, but it impresses to find a similar zoom (it is worth remembering, still comes to 172 mm ” real ” ) within a camera body that measures less than 38 mm in thickness. Obviously, it cannot be the brightest optics in the world.
Behind the new zoom is a lot of electronics in the previous SX710 HS, starting with 20.3 MP CMOS sensor in a 1/2.3″ whose high multiplication factor is obviously essential for a compact superzoom.
Now available PowerShot SX720 HS, the most subtle and powerful Canon superzoom camera. Consolidating travel PowerShot SX series, the new model combines a 20.3 MP CMOS sensor with DIGIC 6, to power the Canon HS System and offer breathtaking Full HD pictures and movies, even when lighting is compromised.
Canon PowerShot SX720 HS – Powerful Zoom and High quality
Built around a versatile ultra-wide-angle 40x optical zoom (24-960 mm), with ZoomPlus 80x, this pocket-sized and lightweight camera boasts a body of only 35.6 millimeters thick, which makes it the ideal travel companion for capturing all actions, both near and far.
If you are traveling with friends, it becomes increasingly easy to take a large-group photo with the Advanced Zoom Framing Assist, which intelligently adjusts the zoom to compose the scene based on the number of people in the frame.
During each shot, the stabilizer of intelligent Canon PowerShot SX720 HS image is gradually adapted to enabling consistently high image quality, whether you are on uneven terrain or strolling along a beach.
Documenting life with Full HD movies
To record the important moments, the PowerShot SX720 HS create Full HD movies up to 60p in MP4 format at the touch of a button. The Canon Dynamic IS stabilizer, combined with automatic leveling, provides stable movies even when shooting on the move or with difficult prospects, correcting camera shake in five axis.
To get a particular video, thanks to the function Short Movie clips can be set to four, five or six seconds, with a variety of playback options including slow motion and fast motion at twice the speed. For a more manual control, you can use MF Peaking, which makes it possible to achieve perfect focus in photographs and video footage.
Creativity to every situation
Be creative on the go is easy with Creative Shot mode: When selected, the Canon PowerShot SX720 HS automatically creates five versions of the image taken by applying various filters and effects. The camera may also collect the most important images in a memorable video album with Special Memories Video mode. This will make it easier to review and easily share memories of a trip without the necessity of having to select and compose the computer.
Reinventing postcard: capture and share memories immediately
With Dynamic NFC is easy to share the wonders of the world with loved ones, just place the camera to a compatible smartphone or Connect Station CS100 and transfer files. Alternatively, the direct connection to the device can be made with the new Wi-Fi button. With the application Connect Camera you can view, download and geolocalize files, as well as to control PowerShot SX720 HS remote.
In addition, the camera can share files across your favorite social networks and using Image Sync, which lets you store the travel shots and easily back up photos to a variety of cloud services, the cloud platform that allows to save images automatically, free up space on the camera and create image galleries to share with friends and family.
Identical also the image processor (DIGIC 6), which in any case can reach 5.9 – 4.6fps honorable continuous shooting, while other specifications are now considerable minimum wage: Full HD, autofocus 9-point and maximum sensitivity, penalized the sensor size, only reaches 3200 ISO.
Canon did not want to give up the Wi-Fi connectivity, and sacrificed, even for reasons of space, the rotatable display.
The Canon PowerShot SX720 HS will be available from the month of March 27, at the suggested retail price of $379.
- 20.3MP 1/2.3" CMOS Sensor
- DIGIC 6 Image Processor
- 40x Zoom Lens, 24-960mm (35mm Equiv.)
- Original brand product.
- Two-year warranty against factory defects.
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