Facebook changes logo after 10 years here is what’s new
In recent days, Facebook changed its historical logo. The changes are not glamorous, but it is a historical novelty and important for society to Zuckerberg.
Tuesday Facebook changed its historical logo depicting the whole word of the brand. It is rarely used by the company (usually, you see the variant with a single letter), and the changes are certainly striking, but Howard Belk of branding firm Siegel+Gale, quoted by the WSJ says it is ” a huge change “, and we must not take lightly the only stylistic changes.
The letters are thinner, there are several gaps in the most and is a more rounded, but there is much more behind the news. The old logo of Facebook was created in 2005 when the company was looking for its own identity. Then Zuckerberg captained a small start-up, and the social network was focused on the use by desktop. And so it was chosen for a square character that was very suitable to the context of an emerging reality.
But now Facebook is no longer a start-up, but one of the most important and impressive giants of the IT market and the web, the only essentially be able to cope with Google in terms of the Internet. In addition, the company has significantly expanded its horizons to the mobile sector where the same Zuckerberg tip much. It has invested about 20 billion acquisition of WhatsApp, and also has the property of Instagram.
The changes are intended to do so under Belk: ” In reality, this is a huge change, and means much more than just a modified, ” said the manager. ” It is a change driven by the mobile “, with a character that best fits for display on small devices. Facebook has been expressed about news through the words of Josh Higgins, creative director company.
” Now that we have stabilized, we decided to modernize the logo to give it a tone more friendly and accessible, ” said the representative of the company. Facebook is visited largely by mobile users and it is clear that Zuckerberg wants to optimize the user experience, especially on smartphones, with ad-hoc changes. That of the logo may seem like a minor change, but once again setting and vehemently the importance of the cabinet according to Zuckerberg.
