Google ready to pay for quality news. The indiscretions that lead to novelty
The Mountain View company would be ready to open up to publishers, especially European ones, to pay news of a certain thickness to be used within its services made available to users. Here are the rumors of the WSJ.
Quality journalism, the one capable of offering news of a certain level. This would have Google in the near future and, according to the indiscretions of The Wall Street Journal. The Mountain View company is undertaking some discussions with the most important publishers, especially Europeans, to bring the new news service to the most demanding users.
The company with a capital G would like to make ” quality journalism,” and to do so, it would be willing to pay in exchange for the content of a certain thickness to be offered to its users, perhaps even through a subscription.
Google against ” disinformation “
The indiscretions of the WSJ did nothing other than direct the will of Google towards monetization of editorial contents allowing to raise the level of the same underpayment. And the company seems to be already dealing with the economic conditions with some publishers so that we can agree on the arrival of a new content service produced by third-party publishers.
Google denies everything but explains how it will is to allow users to ” read quality journalistic content so that we can achieve conscious democracy by making the sector sustainable. This is a topic that we have very much at heart, and we are discussing with our partners, looking for new solutions to expand our existing relationships with publishers, based on initiatives such as Google News. ”
Some even think of a new Google News ” Plus “ with free content anyway. Others believe in a paid version of the service. What could be worth the change is the underlying Google payment to publishers for a higher approach to journalistic content? A novelty that, in some way, could represent a turning point in the production of content for which Google had never put his hand to the wallet as a real compensation.