OnePlus 3 will arrive at the end of Q2 2016 with a new design

Carl Pei, Co-founder of OnePlus, confirms the arrival of OnePlus 3 at the end of the second quarter of 2016, anticipating some features.

Carl Pei, co-founder of OnePlus OnePlus has confirmed the arrival of the third set for the end of the second quarter of 2016 on the occasion of a recent interview with C | Net. It is the third OnePlus formally, but substantially the fourth model produced by OnePlus after OnePlus One, OnePlus 2 and OnePlus X.

The new OnePlus, according to the information of Pei, will be presented by the end of June, the final month of Q2 2016. The OnePlus executive did not provide many details about the new smartphone, but there have been interesting directions, from the confirmation of a new design, which could result in a change of course than the one used with OnePlus 2.

This is not a new feature, but rather a wish and a goal to tip the leadership, the ability to catalyze the new OnePlus the user’s attention as occurred with the first original OnePlus One. Pei makes no secret of wanting to achieve that goal, although it is certainly not a simple goal.

In 2014 the first OnePlus had been able to generate a considerable hype among the public in the pre-launch, both thanks to the capacity of the OnePlus marketing division to create in a relatively short time the image of a solid brand, both for the intrinsic qualities – OnePlus one was the most powerful smartphone in the market at a time when beginning to market, offered at a competitive price compared to top competitor’s range was given.

Carl Pei added that he was particularly dear to the US market and have introduced more traditional marketing strategies to launch the most of the new OnePlus 3. To understand the meaning of that last word, it should be remembered that OnePlus has chosen to distribute its terminals using a sales system based on calls.

Born a mechanism to adapt the offer according to demand, but which has the negative effect of making the purchase of the product objectively more complicated.

Pei confirmed that OnePlus 3 will be released in both the US, and in other markets such as unlocked smartphones sold directly by the company and added that OnePlus plans to ” improve the purchasing process “, although it lacks an explicit confirmation of the abandonment of the system based on invitations.

Confirmed, most recently, the terminal delivery at no cost and the ability to make payments not only via PayPal, but also by credit card. For more substantial new hardware of OnePlus 3 it will be appropriate to wait for further action from the leadership of the inevitable OnePlus or leaked.